Persona
As the sun rose, 15-year-old Mia readied herself for her daily school journey on her freestyle scooter. The brisk morning air greeted her with a refreshing chill as she glided through her suburban neighborhood. The rhythmic clatter of her scooter wheels on the pavement provided a comforting soundtrack, like a familiar morning melody. With each push, the world transformed into a vibrant tapestry of colors and shapes. Murals on nearby buildings seemed to come alive, narrating stories of her lively community. Mia's scooter ride was a daily wellspring of visual inspiration, a canvas of urban art that ignited her creativity. Emotionally, Mia felt liberated as she zipped through the streets. The wind tousled her hair, and the freedom of movement soothed her teenage soul, a moment of pure joy amidst school pressures and adolescent drama. Each twist and turn lightened her heart, erasing the worries of the day. Her scooter journey wasn't just transport; it was a daily adventure, connecting her with her surroundings, filling her with wonder and anticipation for the world ahead.
Problem statement
The main problem faced by our user, the 15-year-old Mia, is the risk of falling down from her freestyle scooter due to uneven or poorly maintained pavements during her daily school journey. The key touchpoint at the heart of this problem is the condition of the pavements she encounters along her route. Mia's scooter journey is more than just a mode of transportation; it's a daily adventure that connects her with her surroundings and provides her with a sense of freedom and joy amidst the pressures of school and adolescence. The condition of the pavements is relevant because it directly impacts her safety and overall experience during this journey. Improving the condition of the pavements will not only ensure Mia's safety but also enhance her daily adventure, making it a smoother and more enjoyable experience. Moreover, addressing the pavement problem can also have broader implications for urban mobility by making alternative and eco-friendly modes of transportation, like freestyle scooters, safer and more appealing for young riders like Mia.